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TARGET


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Wal-Mart and Target
Case #2

History
Wal-Mart
Sam Walton opened the first Wal-Mart store back in 1962. However his initial humble beginnings started under the Ben Franklin franchise in Bentonville, Arkansas. The Walton's Five and Dime store achieved higher sales volume by selling products with slightly smaller markups than the competitors. After five years in the business the company expanded to 24 stores across the state of Arkansas and reached a volume of $12.6 million in sales. In 1968 it opened it's first store outside of Arkansas in Sikenston, Missouri and Claremore, Oklahoma. The company was incorporated as Wal-Mart Stores, Inc. on October 31, 1969, and in 1970 opened its home office in Bentonville, Arkansas, and its first distribution center. There were now 38 stores operating with 1,500 employees and sales of $44.2 million. The company began trading stock at this time as publicly held company on October 1, 1972, and listed on the New York Stock Exchange shortly......

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Approximate Word Count: 591
Approximate Pages: 3 (260 words per double-spaced page)

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