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Assertive Policing, Plummeting Crime:


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The business strategy of the NYPD was to reduce crime in New York City by innovating a new system for measuring performance and craft a new model for policing. Based on the “cultural diagnostic” survey conducted in 1994, the perception of officers was that the NYPD strategy was very bottom line and financially focused. Patrol officer’s goals however, were to “reduce crime, disorder and fear,” which was in perfect alignment to Bratton’s goal. The NYPD Police department had the same aim, but Bratton had to convince the entire department that he had the same overall ambitions as them.
Bratton’s goal was to reduce crime by 40% in three years by focusing on quality of life crimes. He wanted to be able to manage crime, rather than just respond to it. The four elements of Bratton’s strategy was accurate and timely intelligence, rapid deployment, effective tactics, and relentless follow-up and assessment. Bratton achieved his objectives by focusing officer morale, neighborhood......

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Approximate Word Count: 578
Approximate Pages: 3 (260 words per double-spaced page)

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