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Business Plan: Brownies


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I. Nature of Business

History

A sweet chocolate dessert that has a history of different stories of origin but all pointing to being created around the mid 1800's. Brownies may have derived from chocolate cakes, becoming a denser and shorter version. Typically, a brownie is approximately 1 inch in height and since it is quite dense, it has a chewy texture that provides a very sweet flavor. There are a wide variety of different types of brownies made, all very similar in consistency and flavor.

The first known recipe for brownies was published in the 1897 Sears, Roebuck Catalogue. The origin of the Brownie is thought to be American. It is classified as a bar cookie and is thought to derive its name from the brown color of the cookie. Folklore has its origin coming from a careless cook that forgot to put baking powder in the chocolate cake batter recipe. Since this time there are almost as many brownie recipes as there are cooks.
The classic brownie consists of just a few......

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Approximate Word Count: 4037
Approximate Pages: 16 (260 words per double-spaced page)

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