All the Comforts of Home
Personal Chef Service
Executive Summary
All the Comforts of Home will provide catered gourmet dinners in the Ahwatukee area of the East Valley. This "personal chef" service with a goal of providing supplemental income to the owner, will focus on intimate dinners and small dinner parties. The meals will be prepared in the client's home with fresh ingredients purchased specifically for the selected meal. Serving sizes will be for 2-8, with a focus on intimate dinners for two.
A market analysis shows that spending on meals away from home is substantial and growing. Within Arizona, 2004 sales are projected to grow 6.5% to $6.27 billon. As spending on meals away from home increases, a shift in the demand for quality and convenient options has been observed by the Economic Resource Service (ERS) of the US Department of Agriculture. They suggest that there is a trend toward meals with more variety and amenities usually associated with full-service......
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Approximate Word Count: 3752
Approximate Pages: 15 (260 words per double-spaced page) |