Book Review of
T.H. Breen
The Marketplace of Revolution: How Consumer Politics
Shaped American Independence (Oxford University Press, 2004)
The benefit of hindsight allows modern historians to assume that colonists in British America united easily and naturally to throw off the bonds of tyranny in 1775-1776. The fact that "thirteen clocks were made to strike together" (p.4) surprised even the revolutionary leader John Adams. Prior to the mid-1700s many residents of British North America saw themselves in regional roles rather than as "Americans", they were Virginians or Bostonians, regional loyalties trumped any other including those as British colonial citizens. In T. H. Breen's work, The Marketplace of Revolution, he offers an explanation for the sudden creation of a unique American identity. In his words, "What gave the American Revolution distinctive shape was an earlier transformation of the Anglo-American consumer marketplace" (p. xv). Breen contends that before......
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