I. EXECUTIVE SUMMARY
Book Worms Anonymous is a bookstore in the Southwest Missouri area. It is the goal of the marketing team to acquire the local market share in the music and bookstore industry through low prices, variety of products, a comprehensive amount of services that include buyback and trade programs, and a relaxing, friendly environment that encourages reading.
B.W.A will be an "S" corporation in the state of Missouri. The company will be jointly supported by Ms. Marta Mackey and her business associate Tim Louderback. Ms. Mackey is establishing this firm as a growth-oriented endeavor to begin her career in the business world. Mr. Louderback has had a life long passion for the world of books and wishes to provide a relaxing environment for local teenagers to experience culture through liberal arts. B.W.A will establish its store in the busiest section of El Dorado Springs, a midpoint for all surrounding counties, such as: St. Clair County, Polk County, Dade County,......
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Approximate Word Count: 4730
Approximate Pages: 19 (260 words per double-spaced page) |