Case Study for GEC
CONTENTS
1 Introduction
2 Pre-Weinstock Era
3 Weinstock Era
4 Simpson Era
5 Conclusion
References
1 Introduction
GEC (General Electric Company Ltd.), a private limited UK company established in 1889, was a major company involved in consumer electronics. After the continuous growth and a series of merger, GEC started defence electronics and telecommunication business. GEC was renamed to Marconi plc in 1999 after Lord Simpson took over this company from Lord Weinstock in 1996. In 2005, Marconi was took over by Ericsson, a world-class company celebrated in research and development especially telecommunication. This takeover also indicated GEC, a well-known mighty British company, brought down its curtain on more than 100 years history. (Harrison 2005)
Kam (2005) argues that organizational failure is usually attributed to either environmental change or managerial behavior. However, she also claims that “Drawing lessons from organizational......
Join Now or Login to view the rest of this paper.
Approximate Word Count: 3297
Approximate Pages: 13 (260 words per double-spaced page) |