The name of the restaurant is The Rabbit Patch which specializes in salads and lighter fare. In order to increase revenue upselling is being introduced to the staff. Upselling is a technique were the staff persuades the customers to buy a larger, better quality, or more profitable item than they had originally intended. In this particular case the option of a larger protein portion a salad is being offered. For instance our Farmer Joe salad normally comes with five ounces of chicken. It would then be the servers' job to recommend upgrading a twelve ounce chicken breast for just a couple more dollars. This procedure will ultimately lead to higher guest check totals increasing the restaurant's revenue as well as the individual servers'.
In order for this to be effective the staff must be well trained on the menu and know what items are available for upselling. Nearly 60% of the menu is comprised of salads and the staff needs to try to upsell whenever possible. In order to insure......
Join Now or Login to view the rest of this paper.
Approximate Word Count: 688
Approximate Pages: 3 (260 words per double-spaced page) |