Problem Solution: Intersect Investments
Intersect Investments Services [IIS] is a financial service company in the midst of restructuring its business along with other financial firms ever since September 11, 2001. To succeed in the unstable financial business, IIS believes the company must offer ever-expanding real-time products joined with expert financial counsel. The company has scarcely subsisted this hectic period and has implemented a new strategic vision shift from product-based sales to customer-intimacy sales values; however, the sales department does not support the new sales philosophy.
The vice president of sales is resisting the new sales philosophy because of her past success with product-based sales and is tilting her team loyalty by not emphasizing the new sales philosophy within her department. Of course, this has caused department resistance to shift resulting in employee aggravation, high turnovers within the department, and a decline in customer satisfaction.......
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Approximate Word Count: 5510
Approximate Pages: 22 (260 words per double-spaced page) |