"WHOLE FOODS, WHOLE PEPOPLE, WHOLE PLANET"
By: Malinda Flores
MGMT 450
Malinda Flores
Case Analysis #1 September 29, 2007
MGMT 450
"Whole Foods Market in 2006: Mission,
Core and Strategy"
John Mackey is the founder and CEO of Whole Food's Market, world's largest retail chain of natural and organic foods supermarket. Mr. Mackey has been referred to as the Bill Gates of organic food. Whole Food's stated mission is "to promote vitality and well-being for all individuals by offering the highest quality, least processed, most flavorful natural and naturally preserved foods available". The motto is "Whole Foods, Whole People, Whole Planet". Whole foods means the company strives to offer the highest quality, least processed, high variety, and most nutritious foods. Whole people means the company employs people who are pleasing and motivated to help the store become a valuable element of the community. Whole planet means the company supports sustainable......
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Approximate Word Count: 1143
Approximate Pages: 5 (260 words per double-spaced page) |