Entertainment 2.0
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"I'm delighted by the notion that software may soon understand my tastes in music, books, movies, and TV shows better than my closest friends and family members."
A group of entrepreneurs are hard at work on a new generation of intelligent recommendation software aimed at achieving that. As you turn on the television, hook up your MP3 player to your car stereo, watch online videos, or listen to digital music at work, their vision is that you'll always encounter content catering to your tastes - even if it's a TV show you've never heard of or a popular band you've never realized you liked.
The urgency behind making the software work better is linked to the explosion of content available online - some of it well-known stuff like the NBC show "The Office"......
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