On The Coolhunt
Through the decades, cool has often been used to describe the most popular trends of that time. In the 70's disco was cool. In the 80's, Prince, or the Artist formerly known as Prince or the symbol he changed his name to, was cool. The idea of cool however took a turn in the early 90's. The idea of cool was centered on the emerging music genre of rap. The attitudes of these rappers became the voice of the youth and therefore the voice of cool. The clothing styles began to tie directly into what NWA and Public Enemy wore. Even the activities that these entertainers took part in began to come more noticeable in popular society. This is the trend of cool, do what they do. By "they" I mean those in the public eye.
Today being cool is not only described through the appearance of a person but through their demeanor. On my cool hunt, I asked my friend Richard Miller what he thought was cool, he replied "that cool was when you care about something but you......
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