PEST Analysis
P:
• Politically stable in Britain;
• Competitive Tendering is carried out in public service sector including railway;
• Worldwide peace and development have been commonly recognized;
• Terrorist Attack on 11th Sept impacted on some industries, esp. airlines.
E:
• The issue of Euro will push the development of European economy;
• China’s entry into WTO provides opportunities for world;
• Many markets remain stable;
• Globalisation will speed up the flow of capital among the nations;
• The collapse of NASDAQ had a negative effect on global e-commerce.
S:
• Globally, there is a trend of consumer’s requirement for higher service quality and more service types;
• Cultural differences among nations increases the requirements for service localization.
T:
• IT’s development provides opportunities for delivering “old” products and service in new ways;
• Increased regulation concerning product safety, ecology, etc. affect technological changes.
In summary V......
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Approximate Word Count: 289
Approximate Pages: 2 (260 words per double-spaced page) |