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Abc Company


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Team Five

Case II

Executive Summary

ABC Company is experiencing demand spikes during the last few days of each quarter. They seem to have no demand management team to take control of their supply chain. Sales teams push the product that they feel they need to sell without any concern or input from the production team. They also do not communicate with the supply management team to see if what they are selling is feasible and if they have the raw materials to produce more if the warehouse is emptied by these sales. By increasing communication between marketing and production ABC will be able to reduce the demand variability. ABC Company’s present condition is causing the unnecessary cost throughout the supply chain. The creation of a new matrix will give new insight into ABC’s current production dilemma.

The ABC Company must look at what is causing this demand volatility. It is clear that the demand volatility is being caused by the sales force offering......

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Approximate Word Count: 1988
Approximate Pages: 8 (260 words per double-spaced page)

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