Honda Motor Company is a multinational Company. Honda Company is found in Japan at the early first time. Then, Honda Company starts to spread to other nation such as Europe, United State, and Asia. How can this company structure itself so successful? Now, we look into their company structure. Honda Company is using the matrix structure. Matrix organizations are flexible, because they allow different dimensions of the organizations to be mixed together. For example: the organization of environment activities.
From the graph, Honda Company prefers geographically defined divisions as the operation units for local marketing, because of their specialist local knowledge of customers. But at the same time it may still want global product division responsible for the worldwide coordination of product development and manufacturing, taking advantage of economies of scale and specialization. For example, Asia area face a lots of air pollution problem, so the technology of knowledge in......
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Approximate Word Count: 1146
Approximate Pages: 5 (260 words per double-spaced page) |