ABRAHAM MASLOW´S HIERARCHY OF NEEDS THEORY
In 1943, Dr. Abraham Harold Maslow's article “A Theory of Human Motivation” appeared in Psychological Review, which was further expanded upon in his book: Toward a Psychology of Being. In this article, Abraham H. Maslow attempted to formulate a needs-based framework of human motivation and based upon his clinical experiences with humans, rather than prior psychology theories of his day from authors such as Freud and B.F. Skinner, which were largely theoretical or based upon animal behaviour. From this theory of motivation, modern leaders and executive managers find means of motivation for the purposes of employee and workforce management. Abraham Maslow's book Motivation and Personality (1954), formally introduced the Hierarchy of Needs.
Maslow's Hierarchy of Needs is often depicted as a pyramid consisting of five levels: the four lower levels are grouped together as being associated with physiological needs, while the top level is......
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