Aberdeen Business School
RESEARCH METHODS BSM577
Research Proposal
THE DYNAMICS, CHALLENGES & PROSPECTS OF INDIAN TELEVISION
Submitted by
Kalyan Priya Dasgupta (0701626)
MSc Management
Date: 25th April 2008
Submitted To:
Dr Seonaidh McDonald
TABLE OF CONTENT
Sr. No. Title Page No.
1 Introduction 3
2 Provisional title 3
3 Statement of the proposal 3
4,5 Aim of the study & Objective 4
6 Literature review 4-15
7 Methodology 15-18
8 Conclusion 18-19
1. INTRODUCTION
In the current liberalized environment that is characterized by information and knowledge base, the media, particularly the satellite television news channels, is a very powerful medium that plays a significant role in shaping public opinions and beliefs, and disseminating correct information and knowledge with a huge responsibility on their shoulders. Such dissemination of news, views, and other information has far-reaching affects on societies, businesses, and governments. At the same......
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Approximate Word Count: 5820
Approximate Pages: 23 (260 words per double-spaced page) |