RUNNING HEAD: Forces and Trends
Forces and Trends Paper
University of Phoenix
Introduction
Strategic adaptability is an organization’s capacity to identify major changes in its external environments, quickly commit resources to new courses of action in response to such changes (Brown, 2007). Being adaptable means leaders must not become complacent in the way they look at the world. The organization must view change as an inevitable and essential part of an organization's growth, in order to achieve this adaptability (2007). However, strategic adaptability also includes planning for change and using research to identify trends in the firm’s remote, industry and operating environment.
Part of the strategic planning process involves monitoring specific trends, which are of interest to a firm (Morrison, 1987). A firm uses forecasting to predict the future of those trends and then sets organizational objectives in response to their forecasts (1987). Next, the firm......
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Approximate Word Count: 3915
Approximate Pages: 16 (260 words per double-spaced page) |