In this age of computers and high speed Internet access, every company should have some type of Internet presence, a Website. With all the tools and free web hosting company’s it is very simple to develop a website, so every company should have a site. Just having a website is not enough, the need to understand the customer is very important and with all the tracking tools that are available, it make this very easy to do.
The company that will be researched Ruby Tuesdays, http://www.rubytuesday.com. If you are not familiar with Ruby Tuesday’s, from the news from this past week, it is a restaurant chain with about 500 stores worldwide. The company uses the web and web browsers to connect each store to the home office in Maryville, TN. They have a very user friendly website that promotes the menu, the company and new things that they are doing to keep the customers interested. Currently they are promoting their new Gift Cards, a month ago it was the new menu rollout. The company......
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Approximate Word Count: 844
Approximate Pages: 4 (260 words per double-spaced page) |