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Target


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The Scoop



Right on Target
The Minneapolis-based Target Corporation (formerly known as Dayton Hudson) is the second largest discount retailer in the United States according to the National Retail Federation. It operates more than 1,313 stores in 47 states, including 136 "SuperTargets" in 19 states and employs about 328,000 people. Target certainly has its fair share of competition in the form of such popular discount retailers as Wal-Mart and Kmart (which announced in November 2004 that it planned to merge with another venerable retailer, Sears), but the company's flagship chain has managed to build a loyal following attracted by its quirky ads, designer merchandise and low prices.

Two is better than one

Dayton Hudson was formed in 1969 by the merger of the Dayton Corporation and the J.L. Hudson Company. Dayton had built the world's first fully enclosed shopping mall in 1956 and opened the first Target discount store in 1962. Hudson's crowning glory was the......

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Approximate Word Count: 686
Approximate Pages: 3 (260 words per double-spaced page)

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