Unit 3 Individual Project #1
Part One: Identify and explain the type of heuristics or bias in the reaction of you supervisor.
The supervisor used the availability heuristic in his decision against Volvo. He only had information made available by his brother-in-law to base his decision. His decision is bias against Volvo because his brother-in-law had a bad experience with one Volvo. The supervisor used the available information to conclude that the probability of using a Volvo would not be a good idea. The representatives heuristic can also be considered in the supervisor's decision. He knew of one person who had a bad experience with a Volvo and he is grouping all Volvo's into this "junk" category. Assuming that all Volvo's are "junk" would be the same as assuming anyone who drives a four-wheel drive truck and lives in the south is a "redneck". We should take the information we have and form a decision whether it be right or wrong. The supervisor took the information he had been......
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