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L'Oreal's Soft Sheen/Carson Selects Bristol's Sales & Marketing Analytics To Maximize The Efficiencies Of Their Data


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6¦1 Bristol Technology announced today that Soft Sheen/Carson, the leading manufacturer and marketer of Black hair care products, has implemented Bristol's Sales & Marketing Analytics Solution, DataAlchemy, to significantly expand their business analysis and reporting capabilities. DataAlchemy is the industry leading software platform that transforms retail data into knowledge that drives better business decisions.

Soft Sheen/Carson's selection of DataAlchemy enables their business development department to focus on understanding the ever-changing consumer demand patterns and isolate incremental growth and profit opportunities by distribution channel. DataAlchemy allows consolidation of various retailer specific POS data into one platform, allowing for greater efficiencies in developing the key reports that managers use to drive their businesses.

"With DataAlchemy, we are able to produce key reports more rapidly enabling us to spend more time strategically planning our......

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Approximate Word Count: 422
Approximate Pages: 2 (260 words per double-spaced page)

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