Greetings from Sean Guy, Director of Customer Service
Most online merchants have a hard time coming up with good content for their websites; however, with Internet marketing, content is king. Because search engines want to send consumers to the most relevant website possible, they will use various algorithms to determine if your site's keyword density, page content, related sites, and interaction is the most relevant for the user. In this newsletter, we are going to briefly hit on user interaction, page purpose, and page content. (For more information on marketing your site, including how to build page content and develop/find keywords pertinent to your site, visit Merchant Services.)
When marketing your site, the user should always come first. You should focus on having page content that is useful to the user/customer. This means one of the first steps to helping your customers, as well as marketing your site, is to decide the purpose of each page. The next step is to write......
Join Now or Login to view the rest of this paper.
Approximate Word Count: 721
Approximate Pages: 3 (260 words per double-spaced page) |