7-Eleven Japan Co., Ltd
Izzat
Contents
Ü History of 7-Eleven.
Ü Ito-Yokado acquisition of 7-Eleven Japan.
Ü Japan Retail business market.
Ü 7-Eleven Japan Performance.
Ü 7-Eleven Japan Key Success Factors.
Ü Franchise System.
Ü Products development and Improvement.
Ü Joint Venture and business Alliances.
Ü Location strategy for market penetration.
Ü Product-Mix and classification.
Ü Inventory Control.
Ü Excessive investment in information System.
Ü Conclusion.
History of 7-Eleven
Ü In 1927, Shouthland Corporation (Now 7-Eleven) was founded in Dallas Texas.
Ü In 1946 the 7-Eleven name was originated representing the working hours.
Ü In1986, there were four operating groups:
Ü Stores Group.
Ü Dairies Group.
Ü Special Operations Group.
Ü Gasoline Supply Division.
Ü 7-Eleven owned and franchised Approx:
Ü 5,600 stores in the USA.
Ü 12,500 stores around world.
Ito-Yokado acquisition of......
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Approximate Word Count: 506
Approximate Pages: 2 (260 words per double-spaced page) |