Order Effects in Personality Impression Information
Abstract
This study deals with the idea that the tendency of our culture is to judge personality based on limited first impressions. Participants were presented with a list of adjectives that described a hypothetical person. They were to form impressions about that individuals personality based on that list. The presentation order was counterbalanced with favorable, unfavorable, and neutral descriptors. These lists would be the sole basis of the formation of their impressions. Measurements were based on participant response using a rating scale, brief written impressions, and descriptive adjective check list. The hypothesis pertinent to this experiment is that primacy has an affect on how people form impressions. The results found here indicate that primacy is an important factor in impression formation.
Order Effects in Personality Impression Formation......
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