Internet and Newspaper Advertising Wong Hio Kuong (TOM) 0831400022 Academic Reading & Writing New York Vicky 17/04/2009 The internet has not only brought the global community close but introduced a new medium of advertising. It seems one of the competitors of newspaper advertising. Thus, it is time to look into their ways to target audiences, get a deeper understanding on tracking visitors and cost budget. First of all, internet advertising enables businesses to reach their target audiences effectively. Some interested consumers can find the link by searching for the specific product or service that the business provided. Besides, the business can place their advertisements on niche websites which will possibly be visited by target customers. Since the web is worldwide, the target audiences are not only from local, but also from the globe. The number of target audiences expands through the range of target audiences is relatively narrow. Even if there are a huge......
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