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The silent giant in the automotive industry
While the past couple of months have been rough on the whole automotive industry, there has been one car manufacturer that has clearly stood out during the last decadesin terms of sales numbers, customer satisfaction and brand awareness. Toyota has been able to stick to their main philosophy of building quality cars, but at the same time, creating a management system with enough flexibility to foresee and adapt to new trends and customer shifts.
While Toyota has never been famous for their fancy design, creative marketing or innovation in their industry, they have been able to achieve great success by sticking to the founding principles of their company and never trying to become a company they were not. While other car companies are now trying to adapt to the Toyota model, Toyota is able to enjoy their success and status as the biggest car manufacturer in the planet, due to a couple of single principles that have......
Approximate Word Count: 524
Approximate Pages: 3 (260 words per double-spaced page)